Focus Product Hub — Product Pipeline

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Product Pipeline

Solutions, products, resources, and programs

This is where we manage the full lifecycle of a constituent-facing program — from ideation through execution and performance management.

Every year, we reload programs back at the Concept stage, review our research and insights, make any adaptations or adjustments, and effectively launch those changes to optimize impact.

Solutions

5

Active

Products

2

Active

Resources

12

Active

Programs

7

Active
Concept
5
Discovery
0
Development
0
Testing
0
Launched
0
Active
21
Concept
5

The Marriage Assessment

Helping people assess their marriage and providing them with resources based on the results.

resource
critical
27
ICE:9·9·3

Resilient Marriage Digital Courseware

Access to high-quality, clinical-grade marriage enrichment is often limited to high-cost intensives, making it inaccessible for the average family.

resource
medium
14.4
ai-generated
ICE:8·9·5

Legacy Connect Mentorship Platform

Young adults suffer from a lack of intentional intergenerational discipleship and mentorship within the church.

program
medium
10.5
ai-generated
ICE:9·7·6

FamilyFaith AI Assistant

Parents lack immediate, biblically-sound guidance when navigating complex real-time parenting scenarios and moral dilemmas.

solution
medium
10.3
ai-generated
ICE:9·8·7

Plugged In Family Filter

Parents are overwhelmed by the speed of media evolution and struggle to effectively filter content across multiple streaming platforms.

solution
medium
6.7
ai-generated
ICE:10·6·9
Discovery
0
No products here
Development
0
No products here
Testing
0
No products here
Launched
0
No products here
Active
21

Plugged In

Parents struggle to navigate media-driven culture and need trustworthy reviews of movies, TV, music, books, and video games.

resource
high
14.4
media
reviews
parents
discernment
ICE:8·9·5

The Truth Project

Many Christians lack a comprehensive biblical worldview and struggle to see life from God's perspective across all areas of culture and society.

resource
high
13.5
worldview
small-groups
curriculum
discipleship
ICE:9·9·6

Focus on the Family Daily Broadcast

Families across the country need accessible, daily biblical guidance and practical advice on marriage, parenting, and cultural issues.

resource
high
13.5
radio
podcast
daily
broadcast
ICE:9·9·6

Live It Challenge

Families struggle to turn faith into action and need practical, tangible ways to live out biblical principles together.

program
medium
12.3
family
faith
discipleship
habits
ICE:7·7·4

Alive to Thrive

Suicide is a leading cause of death, and families, churches, and communities lack resources to prevent suicide and support those in crisis.

resource
high
11.7
suicide-prevention
mental-health
crisis
hope
ICE:10·7·6

Adventures in Odyssey

Families need wholesome, engaging audio content that entertains children while teaching biblical values and moral principles.

resource
high
11.6
audio
children
education
long-running
ICE:9·9·7

Wait No More

There are over 400,000 children in the U.S. foster care system, and churches are not adequately mobilized to foster, adopt, and support these children.

program
high
11.4
foster-care
adoption
church-mobilization
family
ICE:10·8·7

Option Ultrasound

Women facing unplanned pregnancies often choose abortion because they haven't seen their unborn child, and pregnancy resource centers lack ultrasound equipment.

program
high
11.4
pro-life
ultrasound
pregnancy-centers
abortion
ICE:10·8·7

The Focused Pastor

Pastors face unique pressures, isolation, and burnout, with few resources specifically designed to support their spiritual and emotional health.

program
medium
11.2
pastors
ministry-leaders
support
burnout-prevention
ICE:8·7·5

Bring Your Bible Day

Christians, especially students, face increasing pressure to keep their faith private and need encouragement to live out their beliefs publicly.

program
medium
11.2
religious-freedom
students
outreach
annual-event
ICE:7·8·5

Adventures in Odyssey Club

Families want on-demand access to all Adventures in Odyssey content, exclusive episodes, and supplementary resources.

solution
high
10.7
subscription
children
digital
membership
ICE:8·8·6

Heartlink

Pregnancy resource centers need ongoing support, training, and affiliation to effectively serve women facing unplanned pregnancies.

program
medium
10.7
pro-life
pregnancy-centers
training
affiliation
ICE:8·8·6

That the World May Know

Believers lack deep understanding of the historical, geographical, and cultural context of Scripture, limiting their ability to apply biblical truths.

resource
medium
10.3
video
biblical-context
small-groups
Israel
ICE:8·9·7

Hope Restored Marriage Intensives

Many marriages are in crisis, with couples feeling headed toward divorce and traditional weekly counseling insufficient to address deep-rooted issues.

solution
high
10
marriage
counseling
crisis-intervention
intensive
ICE:10·8·8

Clubhouse Jr. Magazine

Younger children (ages 4-8) need age-appropriate content that introduces biblical values through stories, activities, and crafts.

resource
medium
9.6
children
print
magazine
early-readers
ICE:6·8·5

Clubhouse Magazine

Children ages 8-12 need engaging, values-based print and digital content that reinforces traditional values and promotes family closeness.

resource
medium
9.6
children
print
magazine
activities
ICE:6·8·5

Focus on the Family App

Families need mobile access to Focus on the Family content, resources, and broadcasts wherever they are.

product
medium
9.3
mobile-app
digital
content-delivery
ICE:7·8·6

Daily Citizen

Mainstream media often presents an anti-Christian bias, leaving families without a faith-based perspective on news and cultural issues.

resource
medium
8.2
news
culture
media
worldview
ICE:7·7·6

Focus on the Family Radio Theatre

Families need high-quality, immersive audio entertainment that brings classic literature and biblical stories to life with cinematic production value.

resource
medium
8
audio-drama
family
classic-literature
awards
ICE:7·8·7

Adventures in Odyssey: Journey into the Impossible

Families lack high-quality, faith-based animated entertainment for the big screen that can reach beyond the existing audience with biblical values.

product
high
7
film
animation
theatrical
outreach
ICE:9·7·9

Focused Media

Focus on the Family is shifting from a majority radio broadcast media group to a modern, owned media group. The current media infrastructure is built around traditional radio broadcasts and needs to evolve to include digital video, audio streaming, and social media platforms to reach younger audiences.

solution
high
media
digital
video
audio
social
owned-media
ICE:9·8·7